ibranz Branding Resource Blog

August 24, 2007

Brand Research Report in Second Life

Filed under: Brand Articles — admin @ 5:45 am

ibranz has recently released a research report with a focus on Business Owners in Second life and their perception of Fortune 500 brands.

A survey kiosk was placed around the grid and business owners (those that spend significant time there and generate revenue) were asked a series of 22 questions about their brand, ways to do business in Second Life, and method to market. It also covers their perception of Fortune 500 firms that have come to Second Life, awareness and perceptions of those brands, and important qualities needed to be successful in this environment.

$25 USD, $2500 Linden in SL
sl-bus-owner-sign.jpg
For more information, contact info@ibranz.com

6 Comments

  1. [...] Brand Research Report in Second Life ibranz has recently released a research report with a focus on Business Owners in Second life and their perception of Fortune 500 brands. [...]

    Pingback by Second Life News for August 24, 2007 « The Grid Live — August 24, 2007 @ 7:17 am

  2. business owners ??

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